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New Karaoke Game Could Make Yoostar!

MTV have teamed up with Yoostar to bring social karaoke and more to the Kinect for Xbox 360.

Karaoke sing-alongs have been mega-popular with gamers for a number of years now. Whether it’s rock classics on Guitar Hero, or the latest hits to sing along to, there are hours of fun to be had when you gather a group of friends together and get down to some serious singing in the privacy of your own home.

But now you don’t have to keep the karaoke confined to your house, you can  go social and interact with all the latest MTV shows.

The music TV channel announced this week that they have partnered with Yoostar – the world’s first ‘Social Video Game Company’ to create a new platform for social “video karaoke.” Showcased at the E3 Expo earlier this month, Yoostar on MTV works via the Kinect for Xbox 360, promising to offer ‘players fun and excitement as they are transported directly into some of the best and most memorable MTV shows, programming and events.’

“With our newly upgraded Virtual Green Screen technology, VGS 2.0, players can seamlessly insert themselves into some of the best and most beloved MTV programming and franchises ever,” said Nicholas Reichenbach, Chief Content Officer, Yoostar Entertainment Group about teaming up with MTV.

Sounds pretty cool, doesn’t it? But don’t take our word for it – one of the coolest people on the planet – Snoop Dogg – is a fan, too!

“You can put yourself in video games and share it. That takes it to another level. I’m a fan of it and I can’t wait to get it,” he said after checking it out at the E3 Expo.

MTV are excited about making the move into interactive social entertainment, too.

Alex Ferrari, COO, MTV Music Group and LOGO was gushing about the launch, saying that the venture would be great for “deepening our audience engagement through a fun video game and social performance network that allows players to relive their favourite moments from MTV shows and put themselves right in the middle of the action.”


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