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How Angry Birds took over the world

There was a time, not so long ago, that games developer Rovio was on the brink of throwing in the towel after a string of unsuccessful apps.

But for its last hurrah, the Finnish developer came up with an app that would turn it into a multi-million pound company.

The game was Angry Birds – one of the biggest app games of all time – and the rest is history. The app has now had more than 12 million downloads on the App Store alone, and has spawned all kinds of spin-offs and merchandise.

Why is Angry Birds so popular?

But how did this fairly basic game become so popular? The simplicity itself has something to do with it, and of course the highly addictive nature of the game.

But it’s not just the game play that has fans coming back over and over. It is the concept of the whole series, and the quirky characters it includes. We all love those angry birds, and have a soft spot for the pigs.

Angry Birds’ world domination

So what’s next for the Angry Birds? Before Christmas, we told you that a Hollywood movie is in the pipeline for the birds. But that’s not all.

After a bit of a rest last year, Rovio is planning five new Angry Birds games this year. Not only that, but the next title is set to be a futuristic version, with the birds taking a trip into space.

But if the games just aren’t enough for you, there’s always the Angry Birds theme park that is opening in Finland.

Angry Birds theme park

Based in the Särkänniemi Adventure Park, the Angry Birds theme park is opening on 28 April and promises to give visitors a unique and interactive experience.

“We wanted to create a unique themed area and associate it with a strong and well-known brand,” said Miikka Seppälä, CEO of Särkänniemi Adventure Park.

“The Angry Birds characters were born in Finland but known worldwide by people of all ages. This is a perfect fit for our Adventure Park.”

With adventures on screen and in space, and now a theme park to boot, the Angry Birds’ quest for world domination shows no sign of stopping.