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Crunch Time for Apple: iPhone 4 is Not a UK Top 5 Mobile Phone

Technology giant Apple who’ve brought us the iPhone are no longer one of the nation’s favourites phones.

New research conducted by price comparison website uswtich.com have found that the iPhone 4 has fallen three places since January on their mobile tracker list.

Knocked back to sixth place, the highly acclaimed iPhone 4 is not one of the UK’s top five favourite handsets. Is Apple’s appeal waning?

The Rise of Google Android

The Google Android powered phone HTC Desire takes the top spot, while HTC Desire HD and HTC Wildfire follow. The mobile tracker list, which is based on live searches and sales, indicates that 50 per cent of the top 10 mobile phones run off the Google Android operating system.

Most of the UK mobile network providers offer cheap contracts with a free smartphone handset, causing a surge in the demand for Android phones.

“The competition is taking a huge bite out of Apple’s market. And, with over 800,000 deals currently giving away a smartphone for free, it’s easy to see how consumers are being lured away from the iPhone,” said Ernest Doku, technology expert at uswitch.com.

“A free handset is a much more attractive proposition than shelling out for one – especially at iPhone prices.”

In the pre Christmas push Blackberry Curve moved up to fourth position and with contract deals starting from £20 a month the Samsung Galaxy S moved to fifth position.

Top 10 handsets

  1. HTC Desire
  2. HTC Desire HD
  3. HTC Wildfire
  4. Blackberry Curve 8520
  5. Samsung Galaxy S
  6. Apple iPhone 4 (16Gb)
  7. Motorola DEFY
  8. Sony Ericsson S500i
  9. Samsung G800
  10. Samsung i600


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