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BlackBerry try to buy back support with free apps

Following last week’s global blackout, BlackBerry have offered a number of free apps to customers.

The apps, which include games such as Texas Hold’em Poker and Bubble Bash 2, will be available for free to all BlackBerry customers from 19th October until the end of the year.
Additional apps available include: Sims 3, Bejeweled, N.O.V.A., Photo Editor Ultimate, Pro, iSpeech Translator Pro, Nobex Radio Premium, Shazam Encore and Vlingo Plus.

Research in Motion (RIM), the company that make all BlackBerry devices claim that the free apps are worth around $100.

BlackBerry’s service outage caused global problems last week, leading to RIM President and Founder Mike Lazaridis issuing a video apology to customers.

The blackout was caused by a datacentre malfunction in Slough, Berkshire, but affected BlackBerry phones worldwide. Millions of consumers were unable to use their messaging, web browsing or app features.

BlackBerry System Outage Latest

Customers in Europe, the Middle East, India and Africa experienced service interruptions and delays over a period of approximately 3 days. Latin America and Canada saw the system breakdown for 1.5 days and the system was down for 1 day in the United States.

Global teams worked around the clock to contain the issue and minimize the impact to customers as much as possible. As of Thursday, October 13, service levels returned to normal.

“Our global network supports the communications needs of more than 70 million customers,” said RIM Co-CEO Mike Lazaridis. “We truly appreciate and value our relationship with our customers.  We’ve worked hard to earn their trust over the past 12 years, and we’re committed to providing the high standard of reliability they expect, today and in the future.”

RIM’s enterprise customers will also be offered one month of free Technical Support.